BOLT ACTIVE

Designing momentum.

(Client)

Bolt Active

(Year)

2024

(Services)

UX/UI Design, App Design

Main Image

Approach

We knew we weren’t just designing a fitness app. We were designing momentum.

Fitness today is oversaturated with extremes—either it’s hyper-intense or overly wellness-focused.
Bolt Active wanted to cut through that and say: “You don’t have to be an athlete. You just have to move.”

It’s about energy, daily wins, and keeping that charge going.

So we built a brand that’s:

  • Electrifying, without being intimidating;

  • Tailored for speed and simplicity;

  • Fun, goal-driven, and designed for every body.

BOLT ACTIVE

Designing momentum.

(Client)

Bolt Active

(Year)

2024

(Services)

UX/UI Design, App Design

Main Image

Approach

We knew we weren’t just designing a fitness app. We were designing momentum.

Fitness today is oversaturated with extremes—either it’s hyper-intense or overly wellness-focused.
Bolt Active wanted to cut through that and say: “You don’t have to be an athlete. You just have to move.”

It’s about energy, daily wins, and keeping that charge going.

So we built a brand that’s:

  • Electrifying, without being intimidating;

  • Tailored for speed and simplicity;

  • Fun, goal-driven, and designed for every body.

BOLT ACTIVE

Designing momentum.

(Client)

Bolt Active

(Year)

2024

(Services)

UX/UI Design, App Design

Main Image

Approach

We knew we weren’t just designing a fitness app. We were designing momentum.

Fitness today is oversaturated with extremes—either it’s hyper-intense or overly wellness-focused.
Bolt Active wanted to cut through that and say: “You don’t have to be an athlete. You just have to move.”

It’s about energy, daily wins, and keeping that charge going.

So we built a brand that’s:

  • Electrifying, without being intimidating;

  • Tailored for speed and simplicity;

  • Fun, goal-driven, and designed for every body.